HK Digital Interactive IT Solution Directory (www.itsolution.org.hk) is a comprehensive guidebook on Hong Kong IT solution providers and their solutions (including services). This project is organised by Hong Kong Information Technology Federation (HKITF), funded by the Dedicated Fund on Branding, Upgrading and Domestic Sales (Organisation Support Programme) of the Trade and Industry Department, HKSAR Government, and implemented by Hong Kong Productivity Council (HKPC). The project is officially kick-started at 1 February 2013 with a 3-year project period.
This project aims to set up a more complete (in terms of solution providers and solutions covered) and interactive (such as supporting video and social media) directory so as to:
- Provide a central platform to promote Hong Kong IT solution providers as a whole for brand building and showcasing their solutions;
- Facilitate mainland IT customers to search for Hong Kong IT solutions;
- Bridge the supply and demand gap between Hong Kong IT solution providers and mainland IT customers; and
- Facilitate business collaboration between Hong Kong IT solution providers and mainland IT customers for a win-win situation.
Specifically, the directory will cover a complete set of Hong Kong IT solution providers and their solutions, ranging from traditional IT solutions (e.g. ERP, DMS and POS), emerging solutions (e.g. handheld application and cloud computing solution) to niche solutions (e.g. embedded software). It will serve as a central site for promoting the branding of Hong Kong IT solutions and providers, and will also serve as an effective platform for mainland customers to search for Hong Kong IT solution providers and their solutions.
The directory is designed with the theme of user-friendliness and functionality-rigorous. Users can easily search for their IT solutions and solution providers required through multiple criteria such as industry and solution type. To provide a complete view on Hong Kong solution providers and their solutions, apart from textual content, the directory also supports multimedia and interactive content such as company video and link to solution provider’s social media. This will enhance the directory content attractiveness. New sections such as Company Track Record, and features of the IT solutions addressing the mainland market needs will also be included and emphasized to completely reflect the advantages of HK IT solution providers.
In each year of the project period, the project team will organize/ participate in different seminars and an exhibition in Pan Guangdong to promote the directory to mainland IT users.